Tracy Ferreira
Business Owner

Overview:

I embarked on a bookkeeping pathway focused on providing a valuable support role to family businesses, this was over a decade and a half ago.

During this period, I successfully navigated a myriad of financial challenges for my clients including journeying through economic slowdowns and the like, all with remarkable success.

My “problem solving” skills have evolved along with my analytical mindset both coming to the forefront and becoming an integral part of my business, allowing me to identify and resolve sometimes hidden issues affecting the all-important bottom line.

The ability to cleverly implement positive strategic measures to my clients’ businesses has played a key role in my own business growth, and in turn contributing to the financial health and stability of the network of organisations I service.

In the ever-evolving landscape of finance, staying abreast of industry trends and technological advancements is crucial. I remain dedicated to continuous learning, being at the forefront of advances in tech, and being engaged with the broader financial community.

Beyond the Ledger:

I live in a beautiful area of Queensland and have clients nationally. I have an incredibly supportive husband and between us we have four amazing adult kids. I spend my spare time exercising, at the beach or listening to live music …. oh, and let’s not forget the trivia nights.